ABOUT US

About us

Welcome to our new home

—a place where two passions unite to create powerful, people-focused solutions. Originally operating as The HR Crowd and Hit Your Target, we’ve now combined our expertise and energy to form one dynamic consultancy dedicated to helping small businesses and individual professionals thrive. Our mission is simple: to ignite growth, spark innovation, and empower people at every level of an organisation.


At our core, we believe that HR stands for Happiness and Results. When people feel supported, valued, and guided, they achieve incredible outcomes—and those results drive businesses forward. By blending practical HR strategies with proven coaching methodologies, we help you attract top talent, develop strong leaders, and create workplaces where everyone can excel.

Our Core Services

HR Consultancy for SME's

Building and maintaining a motivated, high-performing team starts with the right HR foundation. From crafting clear policies and compliance frameworks to designing effective onboarding experiences, we partner with you to develop tailored solutions that meet your unique needs. Whether you’re looking to streamline your HR processes or elevate your company culture, our hands-on support ensures you’re set up for sustainable success.

Leadership Development & Coaching

Great leaders inspire positive change. We offer workshops, coaching sessions, and strategic guidance to help company owners and their leadership teams overcome challenges and unlock their full potential. Discover how to boost communication, enhance collaboration, and foster a culture that encourages continuous improvement—ultimately driving your business to new heights.

1:1 Career Coaching

Your career is more than a job—it’s a journey. Through personalised coaching, we help individuals identify their strengths, clarify their goals, and map out a path to purposeful career success. Our one-on-one sessions provide the support, motivation, and accountability you need to make meaningful progress—whether you’re stepping into a new role, seeking a promotion, or embarking on a major career transition.

From guiding small businesses to unlocking personal potential, we are committed to delivering Happiness and Results at every step. We look forward to partnering with you—whether you need strategic HR solutions, leadership and team development, or transformative career coaching—to create real, lasting impact for you and your organisation.

Meet Laura

I've worked in Human Resources for over 10 years across various private and public sector organisations and prior to this, held senior roles within Local Government. I also teach HR Apprentices and enjoy passing on my experience to the next generation of HR Professionals.

Most importantly for me, I come from a family of small business owners and I passionately believe in supporting local businesses, building stronger communities and happier workplaces.

It's from this belief I founded The HR Crowd and work alongside other like-minded HR professionals to deliver practical and commercially focused solutions to help other small businesses and their employees.

I have a Level 7 (PGDip) qualification in Human Resource Management, an NLP Diploma in Coaching, Certificate in Assessing Vocational Achievement and a Level 3 Award in Education and Training. I am also an Associate member of the Chartered Institute of Personnel & Development (CIPD).

When I'm not being busy working or parenting, you'll find me on a tennis court or enjoying the outdoors with my husband, son and our crazy Springador, Dexter.

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